Advantages of doing business in CommonGround
The competitive advantages of the CommonGround economy have been developed following analysis of the local economy, current directions and opportunities of key government policies and strategies and from feedback from local business leaders and key stakeholders.
Premier location
Located immediately north of Melbourne's CBD, business and industry afford unparalleled access to the wider Melbourne metropolitan workforce, supply chains, markets, major transport networks, Melbourne Airport and the Port of Melbourne.
Existing industry
CommonGround accommodates over 10,000 businesses providing over 29.000 jobs. Over the past 30 years the local industry has transitioned from a traditional manufacturing base to a service base. Today, the majority of businesses are classified within the Property and Business Services, Construction, Retail and Transport and Storage sectors.
Economic Output
As new industry emerges, CommonGround's local economic output continues to expand. Since 2001, the Gross Regional Product has increased by over 55% to $4.2 billion. Over the same period the total value added by industry has increased by 60% to $3.7 billion.
The key industry drivers of the economy include wholesale trade, manufacturing, education and training, health care and construction.
National Broadband Network
CommonGround, in particular Brunswick, has been chosen as one of the first release sites around Australia for the initial roll out of the National Broadband Network (NBN). As the roll out is anticipated to expand from the initial release site, CommonGround business and industry will have a fantastic opportunity to be the first to take advantage of the high speed broadband network.
Retail and Service Sector
CommonGround boast's some of Melbourne's most prized destination and lifestyle shopping experiences with trendy fashion outlets, cafes, and culturally diverse restaurants and bars. All of which are conveniently accessible by a strong network of trains, trams and buses.
The Local Workforce
The local population is culturally diverse, energetic, educated and qualified providing for a multi skilled and highly employable local workforce of more than 60,000 people. The primary employment of the local workforce is in the Health Care, Manufacturing, and Retail sectors.
Livability
CommonGround's livability is greatly enhanced by its access to services and networks. With a range of health, education, recreational and cultural facilities all connected by a strong road and public transport network, CommonGround is increasingly becoming the community of choice for Melbourne's expanding population.